Rather than focusing too much on being experimental, the group wanted to emphasise the message that "Shinee's back." Taemin noted that it was their most hip hop-inspired track, which was something the group had not attempted before. The song was cherished by Lee Soo-man, and was initially intended for BoA for her tenth studio album. The group did not want to just showcase the group's usual style, but instead emphasize the performance aspect with the release. According to Taemin, there were a lot of potential title tracks including "Heart Attack" and "I Really Want You", but the group leaned towards "Don't Call Me" as a standout track. Jhun, the song is described as "a thrilling dance song captures complex emotions after a love betrayal" and a "straightforward expression of the pain of being thoroughly betrayed by love." The members' vocals "expressing hysterical feelings.increase the immersion of the song." The group was looking for an impactful and strong song to emphasize their return from their hiatus.
Written by Kenzie and produced by Kenzie, Dem Jointz, Yoo Young-jin, Robbin, and Ryan S. The title track, "Don't Call Me" is a hip hop-based dance song that combines a signature vocoder sound with an intense 808 bass, synth sound, and sampled vocal source. Minho about choosing 'Don't Call Me' as their title track in an interview with Dazed (February, 2021) Shinee is a group that always tries something new. That was something we really wanted to do. We felt that ("Don’t Call Me") was the perfect track because it also showcases our performance. And it will continue as our career does." You can see the connection between previous releases and now. Member Taemin felt the album's songs had a "connection" between Shinee's previous releases, sharing, "On this album there are a lot of different colours, which is what you expect from Shinee, but it's also a connected stream of content, with each member and style coming together at the end. Key viewed the album as a gift for fans for waiting for a long time for the group's return. SM Entertainment founder and executive producer Lee Soo-man worked closely with the group for the album's production and promotional appearances. They fit today's genres and musical mood." The album spans several genres, including pop, hip hop, EDM, R&B, and reggae, and was in the works for around one and a half years. Composition Ĭompared to previous releases, Don't Call Me features no overarching theme, and instead features songs that felt right for them, with Minho saying, "Some songs are quintessential Shinee songs, but there are also other songs that are things we've never tried before. He also explained they choose " Don't Call Me" as the title track because they wanted a dramatic change from what they have been doing so far. They kept me going and elaborately went into the details for the choreography." Fellow member Minho, who served in the Marine Corps, said it took him "about two months to completely adjust." Key talked about the pressure to match up to expectations with so much excitement for their new album but promised they would stay true to themselves and be diligent as they always have been. Onew stated, "While I was adjusting, I felt that my body was dancing separately under my neck," and added "it's the members who helped me out a lot. In an online conference the members said the transition from soldiers to K-pop singers was not the easiest. On January 6, 2021, SM Entertainment announced Shinee would return with a new album after two and a half years as three of the members completed their military duties - members Onew, Key and Minho were discharged from the military in July, September and November, respectively.
To promote the album, Shinee performed on music programs, and guested on various variety, reality, and radio programs. The title track was released as the album's lead single. A repackage of the album, Atlantis, was released on April 12, 2021.ĭon't Call Me peaked at number one on the Gaon Album Chart.
Shinee forwent an overarching theme for the album, instead opting for songs that marked the group's return after almost three years and presenting the record as a gift to fans. Jhun, the album spans several genres such as pop, hip hop, EDM, R&B, and reggae. Working with producers such as Dem Jointz, Yoo Young-jin, Kenzie, and Ryan S. It is the group's first release since three of the members completed their military service with the exception of member Taemin and also the group's first album not to feature late member Jonghyun in any capacity. The album was released on Februthrough SM Entertainment. Don't Call Me is the seventh Korean studio album by South Korean boy group Shinee.
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